“We don’t have to ask you anything. We just know, by virtue of you being a Journal reader, what you’d like to read and what you should read. You don’t have to tell us anything.”
Despite a bad fall shadowed by news about ad revenue declines and layoffs, the Journal has ridden what seems to be a post-election wave of interest in paid media. It’s counting on changes in paywall strategy to bring in even more digital subscribers.
It depends on whether you think the brighter future for news lies in readers or advertisers paying the bills. But then again, an FT sale may involve as much ego as accounting.
Developing reliable technology for digital pay models is more important than ever. But how many newspapers will choose to buy — instead of build — their own paywall?
Plus: Making sense of the flood of NSA revelations, Facebook’s greatly exaggerated demise, and the rest of the holidays’ must-read journalism and tech news.
Coddington, Mark. "This Week in Review: The NYT backs Snowden, and journalists’ personal brands break away." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 6 Jan. 2014. Web. 18 Oct. 2024.
APA
Coddington, M. (2014, Jan. 6). This Week in Review: The NYT backs Snowden, and journalists’ personal brands break away. Nieman Journalism Lab. Retrieved October 18, 2024, from https://www.niemanlab.org/2014/01/this-week-in-review-the-nyt-backs-snowden-and-journalists-personal-brands-break-away/
Chicago
Coddington, Mark. "This Week in Review: The NYT backs Snowden, and journalists’ personal brands break away." Nieman Journalism Lab. Last modified January 6, 2014. Accessed October 18, 2024. https://www.niemanlab.org/2014/01/this-week-in-review-the-nyt-backs-snowden-and-journalists-personal-brands-break-away/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2014/01/this-week-in-review-the-nyt-backs-snowden-and-journalists-personal-brands-break-away/
| title = This Week in Review: The NYT backs Snowden, and journalists’ personal brands break away
| last = Coddington
| first = Mark
| work = [[Nieman Journalism Lab]]
| date = 6 January 2014
| accessdate = 18 October 2024
| ref = {{harvid|Coddington|2014}}
}}
