Publishers can get a 21 percent jump in the revenue they get to keep from long-term customers — but is the subscription space on iPhones and iPads about to get too crowded?
Embracing distributed content: “Sometimes we’re going to reach consumers on our own platforms, and sometimes we’re quite happy for that to be on other people’s platforms.”
There’s lots of news video being produced, and a lot of it isn’t reaching big-enough audiences. An open app platform will let digital news publishers play with the big guys.
Can publishers find a sustainable business model this new age of Facebook/Apple/Snapchat/Twitter/Google distributed content? And is local news destined to be left behind?
Think making money on mobile advertising is hard now? Think how much more difficult it will be with a significant share of your audience is blocking all your ads — all with a simple download from the App Store.
Benton, Joshua. "A blow for mobile advertising: The next version of Safari will let users block ads on iPhones and iPads." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 10 Jun. 2015. Web. 18 Oct. 2024.
APA
Benton, J. (2015, Jun. 10). A blow for mobile advertising: The next version of Safari will let users block ads on iPhones and iPads. Nieman Journalism Lab. Retrieved October 18, 2024, from https://www.niemanlab.org/2015/06/a-blow-for-mobile-advertising-the-next-version-of-safari-will-let-users-block-ads-on-iphones-and-ipads/
Chicago
Benton, Joshua. "A blow for mobile advertising: The next version of Safari will let users block ads on iPhones and iPads." Nieman Journalism Lab. Last modified June 10, 2015. Accessed October 18, 2024. https://www.niemanlab.org/2015/06/a-blow-for-mobile-advertising-the-next-version-of-safari-will-let-users-block-ads-on-iphones-and-ipads/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2015/06/a-blow-for-mobile-advertising-the-next-version-of-safari-will-let-users-block-ads-on-iphones-and-ipads/
| title = A blow for mobile advertising: The next version of Safari will let users block ads on iPhones and iPads
| last = Benton
| first = Joshua
| work = [[Nieman Journalism Lab]]
| date = 10 June 2015
| accessdate = 18 October 2024
| ref = {{harvid|Benton|2015}}
}}