Plus: Shows aimed at kids seem to be doing well, the beginnings of a launch playbook for independent podcast studios, and the dangers of podcast pledge drives.
Podcasts have benefited from the unique intimacy of its ads. Can that strength survive the rise of programmatic and dynamic ad insertion? Part 2 of a five-part series on the business of on-demand audio.
The forces behind BuzzFeed’s and Longform’s podcasts are going into business for themselves, with an impressive initial list of clients — including The New York Times.
NPR has always recommended books, films, TV shows, and music to its listeners. Earbud.fm is the first time it’s making recommendations in an industry where it’s also one of the biggest content creators.
Wang, Shan. "NPR’s new podcast concierge recommends shows from inside — and outside — public radio." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 5 Nov. 2015. Web. 19 Nov. 2024.
APA
Wang, S. (2015, Nov. 5). NPR’s new podcast concierge recommends shows from inside — and outside — public radio. Nieman Journalism Lab. Retrieved November 19, 2024, from https://www.niemanlab.org/2015/11/nprs-new-podcast-concierge-recommends-shows-from-inside-and-outside-public-radio/
Chicago
Wang, Shan. "NPR’s new podcast concierge recommends shows from inside — and outside — public radio." Nieman Journalism Lab. Last modified November 5, 2015. Accessed November 19, 2024. https://www.niemanlab.org/2015/11/nprs-new-podcast-concierge-recommends-shows-from-inside-and-outside-public-radio/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2015/11/nprs-new-podcast-concierge-recommends-shows-from-inside-and-outside-public-radio/
| title = NPR’s new podcast concierge recommends shows from inside — and outside — public radio
| last = Wang
| first = Shan
| work = [[Nieman Journalism Lab]]
| date = 5 November 2015
| accessdate = 19 November 2024
| ref = {{harvid|Wang|2015}}
}}