Benton, Joshua. "The value of starting your own news brand — and sponsored content done right." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 17 May. 2013. Web. 15 Jan. 2025.
APA
Benton, J. (2013, May. 17). The value of starting your own news brand — and sponsored content done right. Nieman Journalism Lab. Retrieved January 15, 2025, from https://www.niemanlab.org/2013/05/the-value-of-starting-your-own-news-brand-and-sponsored-content-done-right/
Chicago
Benton, Joshua. "The value of starting your own news brand — and sponsored content done right." Nieman Journalism Lab. Last modified May 17, 2013. Accessed January 15, 2025. https://www.niemanlab.org/2013/05/the-value-of-starting-your-own-news-brand-and-sponsored-content-done-right/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2013/05/the-value-of-starting-your-own-news-brand-and-sponsored-content-done-right/
| title = The value of starting your own news brand — and sponsored content done right
| last = Benton
| first = Joshua
| work = [[Nieman Journalism Lab]]
| date = 17 May 2013
| accessdate = 15 January 2025
| ref = {{harvid|Benton|2013}}
}}
