Lance Knobel | Nieman Journalism Lab

Articles tagged Lance Knobel (7)

Christine SchmidtDecember 10, 2019

Berkeleyside is launching a sister site in Oakland to help fill the void left by pillaged newspapers

“As we build out that newsroom, how do we prioritize people who have experience serving info needs in communities across disciplines?”

Christine SchmidtNovember 14, 2019

Facebook’s intentions may not be pure, but its money is real: How publishers made the most of its membership accelerator

“For some [publishers], this program will be a way to get a check. Some of them are going to pick up some ideas and tips and that’s the end of it. For some of them, it’s truly transformational in how they operate.”

Direct public offerings aren’t necessarily direct-panacea-offerings for local news sites

Ricardo BiltonOctober 12, 2016

With a direct public offering, Berkeleyside wants to turn its readers into its newest owners

Berkeleyside, while a successful local news site, still doesn’t feel like it’s nailed the formula for sustainability. It’s latest effort: convincing its readers to invest — literally — in its future.

Caroline O'DonovanNovember 5, 2014

Can Berkeleyside turn an engaged community into a profitable membership program?

The Bay Area local news site has a dedicated audience and significant ad revenue, but to continue growing they’ll need additional sources of income.

Lance KnobelFebruary 27, 2014

J-schools: Success in news today is about a lot more than reporting and writing

UC Berkeley’s cutting loose Mission Local doesn’t recognize that audience building, community outreach, and partnerships are core to the modern journalists’ work.

March 23, 2011

Google News de-indexing Berkleyside: Bug, not snub!