Testify’s groundbreaking investigations in Cleveland show the power of computational methods in courthouse reporting. Why, then, are its stories so hard to replicate?
El Toque’s informal exchange rate is used by taxi drivers, restaurateurs, and small businesses across the island. It’s also grown the news site’s traffic tenfold.
“The source of power is the people in the community volunteering to foster these sorts of conversations and have them be accessed by trusted local media partners.”
A deep linguistic analysis finds that newspapers today are a lot like newspapers 30 years ago. But TV news — especially cable news — has ramped up the emotion, the conversationality, and the arguing.
“Say you read a lot about cooking, and someone similar to you has also read a lot about cooking, but also read a Saturday profile from International about a chef in Italy. We may surface that story in your queue in your newsletter.”
Non-subscribers visiting WSJ.com now get a score, based on dozens of signals, that indicates how likely they’ll be to subscribe. The paywall tightens or loosens accordingly: “The content you see is the output of the paywall, rather than an input.”
Across the sites where it’s currently in use, the company’s purchase prediction model has been able to identify groups of readers three to five times more likely than average to buy a subscription, and advertise offers to them differently.
Corcoran, Liam. "Not all news site visitors are created equal. Schibsted is trying to predict the ones who will pay up." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 12 Feb. 2018. Web. 3 Dec. 2024.
APA
Corcoran, L. (2018, Feb. 12). Not all news site visitors are created equal. Schibsted is trying to predict the ones who will pay up. Nieman Journalism Lab. Retrieved December 3, 2024, from https://www.niemanlab.org/2018/02/not-all-news-site-visitors-are-created-equal-schibsted-is-trying-to-predict-the-ones-who-will-pay-up/
Chicago
Corcoran, Liam. "Not all news site visitors are created equal. Schibsted is trying to predict the ones who will pay up." Nieman Journalism Lab. Last modified February 12, 2018. Accessed December 3, 2024. https://www.niemanlab.org/2018/02/not-all-news-site-visitors-are-created-equal-schibsted-is-trying-to-predict-the-ones-who-will-pay-up/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2018/02/not-all-news-site-visitors-are-created-equal-schibsted-is-trying-to-predict-the-ones-who-will-pay-up/
| title = Not all news site visitors are created equal. Schibsted is trying to predict the ones who will pay up
| last = Corcoran
| first = Liam
| work = [[Nieman Journalism Lab]]
| date = 12 February 2018
| accessdate = 3 December 2024
| ref = {{harvid|Corcoran|2018}}
}}
