With the swell of Chinese visitors to New York City, the New York Observer’s parent company finds a valuable niche market — in another language. Adrienne LaFrance
McGann, Laura. "The extreme niche strategy: how PA2010 built an audience around one state and one election cycle." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 26 Oct. 2010. Web. 12 Mar. 2025.
APA
McGann, L. (2010, Oct. 26). The extreme niche strategy: how PA2010 built an audience around one state and one election cycle. Nieman Journalism Lab. Retrieved March 12, 2025, from https://www.niemanlab.org/2010/10/the-extreme-niche-strategy-how-pa2010-built-an-audience-around-one-state-and-one-election-cycle/
Chicago
McGann, Laura. "The extreme niche strategy: how PA2010 built an audience around one state and one election cycle." Nieman Journalism Lab. Last modified October 26, 2010. Accessed March 12, 2025. https://www.niemanlab.org/2010/10/the-extreme-niche-strategy-how-pa2010-built-an-audience-around-one-state-and-one-election-cycle/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2010/10/the-extreme-niche-strategy-how-pa2010-built-an-audience-around-one-state-and-one-election-cycle/
| title = The extreme niche strategy: how PA2010 built an audience around one state and one election cycle
| last = McGann
| first = Laura
| work = [[Nieman Journalism Lab]]
| date = 26 October 2010
| accessdate = 12 March 2025
| ref = {{harvid|McGann|2010}}
}}