“Having a machine-learning framework to say who’s likely to churn, register, and subscribe has been a critical step in us making those experiences more tailored.”
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Schmidt, Christine. "How Piano built a propensity paywall for publishers — and what it’s learned so far." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 6 Aug. 2019. Web. 21 Nov. 2024.
APA
Schmidt, C. (2019, Aug. 6). How Piano built a propensity paywall for publishers — and what it’s learned so far. Nieman Journalism Lab. Retrieved November 21, 2024, from https://www.niemanlab.org/2019/08/how-piano-built-a-propensity-paywall-for-publishers-and-what-its-learned-so-far/
Chicago
Schmidt, Christine. "How Piano built a propensity paywall for publishers — and what it’s learned so far." Nieman Journalism Lab. Last modified August 6, 2019. Accessed November 21, 2024. https://www.niemanlab.org/2019/08/how-piano-built-a-propensity-paywall-for-publishers-and-what-its-learned-so-far/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2019/08/how-piano-built-a-propensity-paywall-for-publishers-and-what-its-learned-so-far/
| title = How Piano built a propensity paywall for publishers — and what it’s learned so far
| last = Schmidt
| first = Christine
| work = [[Nieman Journalism Lab]]
| date = 6 August 2019
| accessdate = 21 November 2024
| ref = {{harvid|Schmidt|2019}}
}}
