Plus: A new podcasting convention launches (with a YouTube pedigree), Radiotopia readies Ear Hustle for launch, and the Trump budget formally proposes kills off the Corporation for Public Broadcasting.
Plus: iHeartRadio digs deeper into on-demand audio, Gimlet deals with another cancellation, and even a small public radio station is finding success in true-crime podcasts.
Plus: What new and returning shows to expect in the new year, Panoply launches an “imprint,” and a liberal podcast network tries to counterbalance conservative talk radio.
Its ambitions are three-pronged: improving show discovery, improving how (and how deeply) listeners engage with their favorite shows, and improving channels through which show creators can make money.
Plus: GE comes back for another round of native podcast advertising, Radiotopia bets on a show made in prison, and Adobe is making it easy to create doctored audio.
Plus: Radiotopia finds expanding a donor base a different challenge than starting one, NPR refocuses for innovation, and The New York Times reaches its youngest audience ever with podcasts.
Plus: Radiotopia turns to its listeners for support again, a podcast network partners with a book publishing house, and WNYC starts rolling out internships paid at something closer to a reasonable wage.
Quah, Nicholas. "Hot Pod: Will the next wave of audio advertising make podcasts sound like (yuck) commercial radio?." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 27 Sep. 2016. Web. 19 Oct. 2024.
APA
Quah, N. (2016, Sep. 27). Hot Pod: Will the next wave of audio advertising make podcasts sound like (yuck) commercial radio?. Nieman Journalism Lab. Retrieved October 19, 2024, from https://www.niemanlab.org/2016/09/hot-pod-will-the-next-wave-of-audio-advertising-make-podcasts-sounds-like-yuck-commercial-radio/
Chicago
Quah, Nicholas. "Hot Pod: Will the next wave of audio advertising make podcasts sound like (yuck) commercial radio?." Nieman Journalism Lab. Last modified September 27, 2016. Accessed October 19, 2024. https://www.niemanlab.org/2016/09/hot-pod-will-the-next-wave-of-audio-advertising-make-podcasts-sounds-like-yuck-commercial-radio/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2016/09/hot-pod-will-the-next-wave-of-audio-advertising-make-podcasts-sounds-like-yuck-commercial-radio/
| title = Hot Pod: Will the next wave of audio advertising make podcasts sound like (yuck) commercial radio?
| last = Quah
| first = Nicholas
| work = [[Nieman Journalism Lab]]
| date = 27 September 2016
| accessdate = 19 October 2024
| ref = {{harvid|Quah|2016}}
}}
