It’s building on its in-house analytics dashboard, Stela, with the goal of making audience engagement data easy to find, simple to understand, and even fun to use.
“We’re producing journalism which is distributed through channels, as opposed to publications. That’s the fundamental change and the key to understanding how to survive the change.”
Benton, Joshua. "Don’t write off search traffic just yet." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 7 Feb. 2014. Web. 2 Mar. 2025.
APA
Benton, J. (2014, Feb. 7). Don’t write off search traffic just yet. Nieman Journalism Lab. Retrieved March 2, 2025, from https://www.niemanlab.org/2014/02/dont-write-off-search-traffic-just-yet/
Chicago
Benton, Joshua. "Don’t write off search traffic just yet." Nieman Journalism Lab. Last modified February 7, 2014. Accessed March 2, 2025. https://www.niemanlab.org/2014/02/dont-write-off-search-traffic-just-yet/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2014/02/dont-write-off-search-traffic-just-yet/
| title = Don’t write off search traffic just yet
| last = Benton
| first = Joshua
| work = [[Nieman Journalism Lab]]
| date = 7 February 2014
| accessdate = 2 March 2025
| ref = {{harvid|Benton|2014}}
}}
