Roston, Michael. "If a tweet worked once, send it again — and other lessons from The New York Times’ social media desk." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 6 Jan. 2014. Web. 14 Jan. 2025.
APA
Roston, M. (2014, Jan. 6). If a tweet worked once, send it again — and other lessons from The New York Times’ social media desk. Nieman Journalism Lab. Retrieved January 14, 2025, from https://www.niemanlab.org/2014/01/if-a-tweet-worked-once-send-it-again-and-other-lessons-from-the-new-york-times-social-media-desk/
Chicago
Roston, Michael. "If a tweet worked once, send it again — and other lessons from The New York Times’ social media desk." Nieman Journalism Lab. Last modified January 6, 2014. Accessed January 14, 2025. https://www.niemanlab.org/2014/01/if-a-tweet-worked-once-send-it-again-and-other-lessons-from-the-new-york-times-social-media-desk/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2014/01/if-a-tweet-worked-once-send-it-again-and-other-lessons-from-the-new-york-times-social-media-desk/
| title = If a tweet worked once, send it again — and other lessons from The New York Times’ social media desk
| last = Roston
| first = Michael
| work = [[Nieman Journalism Lab]]
| date = 6 January 2014
| accessdate = 14 January 2025
| ref = {{harvid|Roston|2014}}
}}
