“We would like to see at least 25% of our P&L look different in a couple of years than it does now…I don’t think any media company right now can just be banking on subscriptions to save the day.”
Also: an easier subscription flow, $10 million for media literacy in U.S. high schools, fact-checking efforts in search around health issues, and more.
Slocum, Mac. "YouTube’s local-news vids get clicks, show some serious traffic potential." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 5 Oct. 2009. Web. 12 Dec. 2024.
APA
Slocum, M. (2009, Oct. 5). YouTube’s local-news vids get clicks, show some serious traffic potential. Nieman Journalism Lab. Retrieved December 12, 2024, from https://www.niemanlab.org/2009/10/youtubes-local-news-vids-get-clicks-show-some-serious-traffic-potential/
Chicago
Slocum, Mac. "YouTube’s local-news vids get clicks, show some serious traffic potential." Nieman Journalism Lab. Last modified October 5, 2009. Accessed December 12, 2024. https://www.niemanlab.org/2009/10/youtubes-local-news-vids-get-clicks-show-some-serious-traffic-potential/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2009/10/youtubes-local-news-vids-get-clicks-show-some-serious-traffic-potential/
| title = YouTube’s local-news vids get clicks, show some serious traffic potential
| last = Slocum
| first = Mac
| work = [[Nieman Journalism Lab]]
| date = 5 October 2009
| accessdate = 12 December 2024
| ref = {{harvid|Slocum|2009}}
}}