“The big change is commercial, which is that we had advertisers who started to come to us last year and say, ‘We are only going to buy two kinds of ad next year, print and podcast. What have you got?'”
“Part of the appeal here is that this an unexpected combination. But I think we’d argue that we’re not that different,” said Economist deputy editor Tom Standage.
The Honolulu Civil Beat and the Honolulu Star-Advertiser both introduced paywalls a couple of years ago. Now their strategies are showing signs of stagnation.
“The Economist has taken the view that advertising is nice, and we’ll certainly take money where we can get it, but we’re pretty much expecting it to go away.”
The Daily Beast is finding success with a mobile experience that tracks what users are reading — and gently nudges them in new directions. Will 2015 be the year we move forward on personalizing and quantifying the news?
O'Donovan, Caroline. "What will digital life look like in a decade? Some predictions, from the optimistic to mind control." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 11 Mar. 2014. Web. 15 Dec. 2024.
APA
O'Donovan, C. (2014, Mar. 11). What will digital life look like in a decade? Some predictions, from the optimistic to mind control. Nieman Journalism Lab. Retrieved December 15, 2024, from https://www.niemanlab.org/2014/03/what-will-digital-life-look-like-in-a-decade-some-predictions-from-the-optimistic-to-mind-control/
Chicago
O'Donovan, Caroline. "What will digital life look like in a decade? Some predictions, from the optimistic to mind control." Nieman Journalism Lab. Last modified March 11, 2014. Accessed December 15, 2024. https://www.niemanlab.org/2014/03/what-will-digital-life-look-like-in-a-decade-some-predictions-from-the-optimistic-to-mind-control/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2014/03/what-will-digital-life-look-like-in-a-decade-some-predictions-from-the-optimistic-to-mind-control/
| title = What will digital life look like in a decade? Some predictions, from the optimistic to mind control
| last = O'Donovan
| first = Caroline
| work = [[Nieman Journalism Lab]]
| date = 11 March 2014
| accessdate = 15 December 2024
| ref = {{harvid|O'Donovan|2014}}
}}
