The new tool, developed at Columbia, aims to help newsrooms measure the qualitative and quantitative impact of their stories after publication — not just in terms of pageviews.
A new report from the Tow Center for Digital Journalism examines the rise of games and quizzes in online media and how news organizations might take better advantage of them.
“Once a certain critical mass is met, repetition has a powerful effect on belief. The rumor becomes true for readers simply by virtue of its ubiquity.”
From the protests in Hong Kong to Occupy and Sandy in New York, a new generation of tools is allowing communities to connect without using the Internet. Can they have a use in news too?
The daylong summit on new models for supporting journalism examines how the Texas Tribune diversified its funding, the injection of venture capital and private wealth into media, and the future of philanthropy for news.
O'Donovan, Caroline. "What’s the return on investment for news video? Tow looks at strategies in 125 newsrooms across the country." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 14 Apr. 2014. Web. 20 Nov. 2024.
APA
O'Donovan, C. (2014, Apr. 14). What’s the return on investment for news video? Tow looks at strategies in 125 newsrooms across the country. Nieman Journalism Lab. Retrieved November 20, 2024, from https://www.niemanlab.org/2014/04/whats-the-return-on-investment-for-news-video-tow-looks-at-strategies-in-125-newsrooms-across-the-country/
Chicago
O'Donovan, Caroline. "What’s the return on investment for news video? Tow looks at strategies in 125 newsrooms across the country." Nieman Journalism Lab. Last modified April 14, 2014. Accessed November 20, 2024. https://www.niemanlab.org/2014/04/whats-the-return-on-investment-for-news-video-tow-looks-at-strategies-in-125-newsrooms-across-the-country/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2014/04/whats-the-return-on-investment-for-news-video-tow-looks-at-strategies-in-125-newsrooms-across-the-country/
| title = What’s the return on investment for news video? Tow looks at strategies in 125 newsrooms across the country
| last = O'Donovan
| first = Caroline
| work = [[Nieman Journalism Lab]]
| date = 14 April 2014
| accessdate = 20 November 2024
| ref = {{harvid|O'Donovan|2014}}
}}
