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Articles tagged WBUR (65)

Plus: The impact of bad true crime podcasts, programmatic advertising is coming for your show, and the first children’s podcast festival.
Plus: PRX expands, WNYC shuffles, NPR stagnates, Dirty John adapts, Macmillan strategizes, and Gimlet parties.
A partnership of Boston media giants is going to try. Plus: The mysteries of messed-up analytics and The New York Times’ expanding podcast strategy.
Plus: Radiotopia’s Ear Hustle is a hit, Panoply partners with Nielsen for more targeted ads, and The New York Times gets another podcast.
When radio ratings got more precise, it changed how programmers saw their audience. Are podcasters heading for something similar?
Plus: Gimlet makes a curious acquisition, a new run at fixing podcast discovery, and an under-the-hood technical shift.
Plus: Panoply grabs some big partners, question marks at Acast, and success in local podcasting through Hearken.
The Bay Area public media giant has launched a series of programs to try to introduce innovation at all commitment levels — from an eight-week bootcamp to lunchtime talks.
With its BizLab project, the radio station has launched experiments in product management, station analytics, and blockchained music — all tying together today in a email-based podcast about exercise.
Plus: Political podcasts get a big convention bump, WBUR tries an “audio newsletter” around fitness, and a new take on mobile podcast creation.