SHARE
Nieman Journalism Lab
Nieman Journalism Lab
Pushing to the future of journalism — A project of the Nieman Foundation at Harvard

@niemanlab archives: September 26, 2011

26
Sep
OK, we’re done tweeting! Thanks for following our @BostonGlobe discussion. We’ll post the archived video as soon as possible. #NiemanGlobe 
 
Mayer: We’re talking about different packages, such as education subscriptions, sponsored access, for BostonGlobe.com. #NiemanGlobe 
 
DeSisto: My theory is we’ll see higher usage of BostonGlobe.com at night, when people are reading on tablets. #NiemanGlobe 
 
Mayer: We could get to a point where readers from outside the market are able to pay for stories à la carte. #NiemanGlobe 
 
Audience Q: Have you tested how easy it is to hack your paywall? Mayer: No wall is impermeable. We built it into the biz model. #NiemanGlobe 
 
Boston.com editors can run 5 stories a day from BostonGlobe.com. Baron: Most of the time they pick from A-1. #NiemanGlobe 
 
DeSisto: Advertisers’ needs may hinder a responsive design on next year’s boston.com relaunch. #NiemanGlobe 
 
Mayer: “More than half of the people coming to boston.com didn’t realize they were reading The Boston Globe,” research found. #NiemanGlobe 
 
Manning: “Relative to boston.com, iPad traffic seems to be trending higher on BostonGlobe.com,” great tablet reading experience #NiemanGlobe 
 
DeSisto: With subscriber data, advertisers “can buy audience” — more targeted ads. #NiemanGlobe 
 
DeSisto: “Advertisers have been quite relieved and supportive of the strategy.” All ad slots sold through end of the year. #NiemanGlobe 
 
(What are we tweeting about?) Live discussion with @BostonGlobe leaders: http://t.co/W9vU0FqL #NiemanGlobe 
 
$3.99/week is higher than what the NYT charges. Mayer: The price point came from research with prospective subscribers. #NiemanGlobe 
 
Baron: BostonGlobe.com subscribers will be able to meet with journalists and newsmakers, similar to public radio premiums. #NiemanGlobe 
 
DeSisto: “A re-imagined Boston.com … will launch next year.” #NiemanGlobe 
 
Lisa DeSisto: “We made a specific and deliberate decision to not market Boston.com right now … would add to the confusion.” #NiemanGlobe 
 
Mayer: A BostonGlobe.com mobile app, if we built one, would not simply replicate the desktop web experience #NiemanGlobe 
 
Mayer: We hope the quality of dialogue on BostonGlobe.com will improve because commenters have to be paying subscribers. #NiemanGlobe 
 
Lisa DeSisto: Boston.com suffered from bipolar disorder — are we fun and irreverent, or the face of The Boston Globe? #NiemanGlobe 
 
Why is sports remaining free? Baron: Traffic, the value of that traffic to advertisers, tremendous competition #NiemanGlobe 
 
Marty Baron: “The reaction in the newsroom has been entirely positive … the first time the Globe itself had its own site.” #NiemanGlobe 
 
Publisher Chris Mayer: The products we launch under BostonGlobe.com can become mainstream brands, despite subscriber fees #NiemanGlobe 
 
Live now: Our discussion with @BostonGlobe leaders http://t.co/W9vU0FqL #NiemanGlobe (fixed link) 
 
Now live streaming our sold-out panel discussion with @BostonGlobe leaders (starts in 12 mins.) http://t.co/W9vU0FqL #NiemanGlobe 
 
Twenty-one Massachusetts dailies printed an editorial endorsing increased government transparency http://t.co/gYRhHzpg 
 
He said, he said: NPR’s ombudsman responds to @jayrosen_nyu’s criticism http://t.co/z5bjYM0H 
 
Charlie Pierce is now blogging politics for @Esquiremag http://t.co/w5zuVZqj via @petersagal 
 
Guest column from @Lavrusik: What Facebook’s latest updates mean for journalists http://t.co/hyxEvexb 
 
RT @AntDeRosa: Some insight on the difference between @Tumblr traffic inside and outside the dashboard from @bijan http://t.co/1UXqEsZX 
 
RT @jonathanstray: “I want to learn to code because a lot of things piss me off. ” -@lisawilliams http://t.co/fLv9wLf9 
 
Do encapsulated digital editions of newspapers and magazines make sense? http://t.co/r6a3MAUb 
 
Google may have just found a way to make publishers *want* to credit each others’ work http://t.co/emnvjKtT 
 
Tumblr announces $85 million in new funding, 13 billion pageviews per month http://t.co/AhEXZugJ 
 
Facebook is denying allegations that its cookies track users even after logging out http://t.co/u6NISPgZ 
 
Buried in that Pew poll about trust in the media? More Americans follow news more closely, even if nothing is happening http://t.co/hX7cwpqn 
 
Good morning! Michael Arrington is now Uncrunched http://t.co/ECULaG6w 
 
Want to learn more about BostonGlobe.com? Talk to the editors at our event tomorrow evening http://t.co/fA6HKvpD 
 
Why coverage of minorities online parallels traditional media http://t.co/5Czj5qcx 
 
This week, Facebook went deeper into information sharing—and news orgs went with it http://t.co/jThPBVZn 
 
A social media guide for public broadcasters http://t.co/XTO4tdGw 
 
Check out Fuego 2.0 http://t.co/Sb5FesmF